Financial literacy is taking on a new vocabulary and it's aimed at the audience most easily persuaded by finfluencers: the TikTok generation.
![]() | Sharyn McCowen is Money's digital editor. She has a Bachelor's degree in journalism from Charles Sturt University, and more than 18 years of experience in media. Sharyn has won four ACPA awards for journalism, and edits the Money newsletter, which was named Newsletter of the Year at the 2026 Mumbrella Publish Awards. Connect with Sharyn McCowen on LinkedIn. |