New home for Money but the mission remains the same


It's a humbling moment for me to write this note, my first as the new editor-in-chief of Money magazine.

The Money team, superbly led by Effie Zahos as editor and the iconic Paul Clitheroe as chief commentator, did something extraordinary when they started in 1999.

They delivered the very first practical and easy-to-understand information on money to the everyday household.

michelle baltazar money magazine rainmaker

Money, in its 20th year, is moving to its new home with the Rainmaker Group, a financial services information company.

While Rainmaker is little known outside the financial services industry, it has covered money-related issues for more than 28 years. It publishes Financial Standard, an industry newspaper where I cut my teeth as a finance journalist, covering superannuation, financial advice and wealth management.

While Money is changing address, it is not changing its mission. It will stay close to its roots and strive to continue what it does best. Rainmaker has been a regular contributor and supporter of Money over the years.

Paul believes that consumer advocacy is first and foremost to Money's mission, and we agree. He isn't going anywhere; his columns and Q&A series will continue.

In the great symmetry of life, I celebrate my 20 years in finance media this year. As I reflect on this, I look back to my first job at national business magazine BRW.

At the time, as lead researcher on the Rich200 issue, the magazine's list of the 200 wealthiest individuals and families in Australia, little did I know that I was building the foundations to my present role.

I hope to impart the knowledge I've accumulated over the years, drawn from working alongside and interviewing many of the country's leading businesses, investors and wealth creators.

The future of Money is you.

The Money team - with new managing editor Darren Snyder - will keep a keen eye on your feedback, letters and requests. The pages of this magazine will remain as committed as ever to all things related to your financial wellbeing and success.


Michelle Baltazar is editor-in-chief of Money magazine and an award-winning journalist, editor and publisher. She has worked at media companies including BRW, Shares Magazine (London) and industry newspaper Financial Standard, and has written about superannuation, wealth management, investment technology and financial advice.
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